Graphic Design Fundamentals – Build a Strong Creative Foundation
Want to explore the fundamentals of graphic design and learn how to create impactful visuals? This training is the perfect introduction to the core principles of visual design, while helping you sharpen your creative eye and design instincts.
Through a step-by-step, hands-on approach, you’ll learn how to analyze, structure, and build graphic compositions tailored for both print and digital media. Key concepts such as typography, color theory, visual hierarchy, and layout design will be covered — essential skills to grow in today’s creative industry.
Whether you’re a complete beginner, switching careers, or simply curious, this course is the ideal starting point to build a strong foundation in graphic design and start bringing your ideas to life through clear, cohesive, and visually engaging content.
Course Details — Introduction to Graphic Design
Learning Objectives
- Understand the fundamentals of graphic design and its professional applications.
- Master the core principles: color, typography, layout, composition, and stylization.
- Learn how to create a complete visual identity (logo, brand guidelines, color palette…).
- Complete hands-on projects to solidify your skills: moodboards, logos, mockups, brand systems.
Modules & Content
Module 1 — Graphic Design Fundamentals
- What is graphic design?
- The 4 essential pillars: color theory, imagery, typography, composition
Module 2 — Color & Palettes
- Color theory (contrast, harmony, symbolism…)
- Create cohesive and accessible color palettes
- Tools and inspiration to choose the right colors
- Project 01: Design moodboards and color palettes for various brands
Module 3 — Stylization & Visual Simplification
- Image stylization: schematization, visual expression, abstraction
- Techniques for graphic simplification
- Project 02: Deconstruct and stylize imagery for a brand identity
Module 4 — Typography & Hierarchy
- Type anatomy, typographic styles, font families
- Hierarchy, readability, spacing, kerning
- Choosing fonts based on brand identity
- Project 03: Create a font and type system for a brand
Module 5 — Layout & Composition
- Layout basics: grids, alignment, whitespace, contrast, repetition
- Grid systems: rule of thirds, spiral, Fibonacci
- Project 04: Build a layout based on a client brief
Module 6 — Logo Design
- Understanding logo types: logotype, symbol, monogram, emblem
- Construction lines and visual consistency
- Project 05: Design a logo from a stylized image
Module 7 — Brand Guidelines
- Build a complete brand style guide (visual identity system)
- Integrate color palette, fonts, logo usage rules
- Project 06: Create a full brand guide for a fictional company
Learning Format
- Balanced mix of theory, live demos, and hands-on workshops
- Step-by-step projects to build a complete brand identity
- Visual supports, online resources, analysis grids
Who is this course for?
- Beginners in graphic design
- Self-taught creatives seeking structure and foundational theory
- Entrepreneurs, students, content creators
Autre(s) cours dans cette catégorie
→ Typography Fundamentals: Mastering the Art of Visual Communication
Frequently Asked Questions — Graphic Design Training
This course is perfect for beginners, students, freelancers, communication professionals, or anyone curious about learning the fundamentals of graphic design. No prior experience is required.
No. This training focuses on the core principles of graphic design, such as layout, composition, and visual hierarchy. It’s the perfect foundation before diving into tools like Photoshop or Illustrator.
Absolutely. Through a structured learning path, you'll gain the skills to create effective, visually consistent content for both digital and print media — including posters, banners, social media posts, flyers, and more.
This course provides a strong foundation for entry-level roles such as junior graphic designer, visual communication assistant, or assistant art director. It’s also an ideal stepping stone toward further studies in design, UI/UX, or digital creation.
Yes. This course is available online with live instruction. It includes interactive demos, downloadable learning materials, and real-time Q&A, making it fully accessible and effective from a distance.
Préalables :
This course requires no prior technical skills. It is ideal for beginners, creatives in career transition, or anyone looking to discover the fundamentals of graphic design in a structured and accessible format.
If you have a curiosity for visual creation, an artistic sensibility, or an interest in visual communication, this training is for you. Basic computer literacy is all you need to get started.
Objectifs :
This course provides you with the essential foundations to start or strengthen your practice in graphic design—whether you're a creative, entrepreneur, communicator, or in a career transition.
- Understand the fundamentals of graphic design and their impact on visual communication.
- Learn how to use color, typography, composition, and hierarchy to create compelling visuals.
- Gain a professional methodology to design a consistent visual identity (logo, style, brand guidelines).
- Translate a message or concept into a clear, aesthetic, and functional visual.
- Develop a critical design eye and boost your creativity through hands-on exercises.
By the end of the course, you will be able to produce graphic designs tailored to market needs—ready for both digital and print distribution.
Classe virtuelle (en ligne) :
- 24/09/2025 au 25/09/2025
- 29/10/2025 au 30/10/2025
- 12/11/2025 au 13/11/2025
- 10/12/2025 au 11/12/2025
- 07/01/2026 au 08/01/2026
- 21/01/2026 au 22/01/2026
- 04/02/2026 au 05/02/2026
- 18/02/2026 au 19/02/2026
Montréal :
- 26/11/2025 au 27/11/2025
- 04/02/2026 au 05/02/2026
- 04/03/2026 au 05/03/2026
- 17/06/2026 au 18/06/2026
Québec :
- 08/10/2025 au 09/10/2025
- 21/01/2026 au 22/01/2026
- 29/04/2026 au 30/04/2026
Gatineau / Ottawa :
- Aucune date prévue.
Why Take This Graphic Design Course?
Graphic design is at the heart of every successful communication strategy — whether for branding, digital marketing, social media content, or print materials. Mastering its fundamentals is a valuable asset in today’s job market.
By taking this course, you will:
- Build essential visual culture and learn how to decode the language of design;
- Learn to create impactful, well-structured visuals for both print and digital platforms;
- Boost your creativity while applying a proven, professional design methodology;
- Lay the groundwork for a future in graphic design, communications, or visual marketing;
- Enhance your profile with a highly sought-after skill across all industries.
Whether you're a beginner, student, entrepreneur, or considering a career shift, this course is your ideal gateway into the dynamic world of graphic design.
“ I want to thank you both for providing my resources some excellent training(Cobol) over the past 3 days. Mamadou, thank you for being so accommodating on such short notice and for sending your facilitator to Gatineau for this customised and personalised training course. We’ll look forward to continuing our partnership for future training needs. “
“J’ai grandement apprécié les méthodes d’enseignement du prof. Le fait que nous soyons un petit groupe a grandement facilité les apprentissages. Il s’adapte à son audience et les exercices sont formateurs. Je recommande fortement. “
“ Ce fut un plaisir de faire affaires avec Doussou Formation. Ce qui fait LA différence est le service personnalisé totalement à l'écoute des participants ainsi que l'adaptation aux besoins de formation. Flexibilité / Adaptabilité / Professionnalisme / Courtoisie. Merci!“