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HubSpot Training: Mastering Customer Relationship Management (Beginner)

Module 1 – Understanding the Logic of a Modern CRM

  • The role of a CRM in an organization: objectives, benefits, and limitations
  • Differences between CRM, marketing automation, and sales tools
  • Overview of HubSpot (CRM, Marketing, Sales, Service) and common use cases
  • Best practices: adoption, data quality, and follow-up discipline

Module 2 – Getting Started with the HubSpot Environment

  • Interface discovery: navigation, menus, views, and search
  • Essential settings: profile, company details, preferences, units
  • User management: roles, access rights, and security principles
  • Work organization: dashboards, shortcuts, and startup methodology

Module 3 – Structuring Your Customer Database

  • Creating and managing contacts, companies, and associations
  • Understanding properties: standard fields, custom fields, field types
  • Data import and cleanup: formats, duplicates, and consistency rules
  • Effective segmentation: filters, views, and lists for targeting

Module 4 – Centralizing Interactions and Customer Follow-Up

  • Activity timeline: notes, emails, calls, meetings, and traceability
  • Task creation and management: priorities, reminders, organization
  • Managing interaction history: search, sorting, and key information
  • Daily routine: a simple method to ensure nothing is missed

Module 5 – Capturing Leads Effectively

  • Conversion principles: visitor → lead → contact journey
  • Form creation: fields, validation, messages, and best practices
  • Website integration: tracking, embedding, and data consistency
  • Conversion pages: structure, calls to action, and compliance principles

Module 6 – Communicating with Your Contact Database

  • Campaign preparation: objectives, audience, messaging, and scheduling
  • Email creation: content, subject lines, personalization, segmentation
  • Best practices: deliverability, consent, frequency, and quality
  • Performance analysis: open rates, clicks, and optimization opportunities

Module 7 – Automating Simple Actions

  • Understanding automation: triggers, conditions, and actions
  • Basic automations: notifications, assignment, follow-up, reminders
  • Structuring a simple journey: post-form or post-interaction automation
  • Best practices: avoiding over-automation, testing, and monitoring

Module 8 – Organizing Support and Request Follow-Up

  • Structuring customer request handling: tracking logic and priorities
  • Centralizing exchanges: traceability and internal collaboration principles
  • Organization methods: categories, statuses, and urgency levels
  • Continuous improvement: standardizing responses and reducing delays

Module 9 – Measuring and Managing Performance

  • Defining relevant KPIs: acquisition, conversion, follow-up, engagement
  • Dashboards: reading, widgets, and essential indicators
  • Interpreting results: trends, anomalies, and corrective actions
  • Improvement planning: adjusting messages, segments, and processes


Python and Data Science Training – Complete Tour

Introduction to the Python and Data Science Course – Block 1

  • Variable types (integer, float, boolean, etc.) and basic operators;
  • Data structures (list, tuple, dictionary, etc.);
  • Flow control (if-else, try-except-finally);
  • Loops (for, while);
  • Combining flow control and loops;
  • Functions and methods (function(object) and object.method());
  • Importing external modules to access additional functions and methods;
  • Syntax principles and best practices.

Introduction to Python – Block 2

  • Managing modules;
  • Administering the operating system;
  • Extracting data from the web (web scraping);
  • Cleaning and transforming data using the regex module;
  • Working with time using the datetime module.

Introduction to Data Science

  • Jupyter Notebook, Spyder, and other tools;
  • Introduction to NumPy;
  • Introduction to Pandas – Series objects;
  • Introduction to Pandas – DataFrame objects;
    • Extra: Introduction to Pandas – Instructions;
    • Extra: Tidy Data;
  • Groupby operations and aggregations;
  • Data collection from Web APIs and analysis;
  • Data visualization;
    • Extra: Geospatial visualization.


Master Git: Manage Your Versions and Collaborate Effectively

Module 1: Introduction to Git

Objective: Understand the usefulness of Git in version control and project development.

  • Introduction to version control in the context of a static website project.
  • Install and configure Git as well as Python, Pip, GitHub, GitLab, and MkDocs.
  • Overview of Git and its ecosystem (GitHub, GitLab, Bitbucket, etc.).

Module 2: Working Alone with Git

Objective: Master the fundamentals of Git for an individual static website project using Python and Markdown.

  • Basic commands: git init, git config.
  • Track and record changes: git add, git status, git commit.
  • Explore previous versions: git log, git diff.
  • Manage versions: git tag.
  • Publish online: git push.
  • Discover MkDocs, some Python, and Markdown to run the site locally and host it online.
  • Discover other concepts: branches (git branch, git checkout), a YAML file, a README.md, on GitHub and GitLab.
  • Clone an online project: git clone.
  • Work with command aliases.

Module 3: Working in a Team with Git

Objective: Learn how to use Git in a collaborative environment.

  • Discover team types: owner and collaborator for a 2-person project, or equal collaborators.
  • Manage teams and define permissions.
  • Review commands and add updates to synchronize the local repository with the central repository: git fetch, git pull.
  • Best practices for teamwork with Git.

Module 4: Pull Request (Merge Request)

Objective: Master the process of requesting code integration through a Pull Request.

  • Introduction to Pull Requests, contributing to a project, and the code review / merge request process.
  • Create and submit a Pull Request.
  • Handle a conflict-free request: approve or reject the request.
  • Update your repository: git fetch, git pull.
  • Strategies for managing Pull Requests within a team.

Module 5: Managing Merge Conflicts

Objective: Learn how to handle and resolve version conflicts.

  • Understand merge conflicts: causes and how to detect them.
  • Handle a request with conflicts: proceed or reject the request.
  • Resolve conflicts manually: git status, git mergetool.
  • Use conflict resolution tools (VS Code, Meld, etc.).
  • Best practices to avoid conflicts: use the stash git stash.
  • Manage the stash: add, apply, drop, and more.

Module 6: Synchronization and Continuous Integration

Objective: Manage team integration workflows.

  • Differentiate between origin and upstream repositories.
  • Introduction to CI/CD concepts, continuous integration, and triangular workflows.
  • Introduction to branches: git branch, git checkout -b.
  • Introduction to HTTP and SSH remotes and managing SSH encryption keys.
  • Discover backtracking, history, and other user-friendly tools.
  • Explore the CI/CD pipeline, continuous integration, and continuous deployment.


Unreal Engine Training for Architecture and Design

Introduction to Unreal Engine Training

  • Using templates
  • User interface
  • Project management
  • Object manipulation

Creating an Unreal Engine Project

  • Importing content from various sources
  • Datasmith
  • Object management
  • Terrain and vegetation
  • Modeling
  • Lighting
  • Creating different types of lights
  • Creating outdoor lighting: day/night

Unreal Engine Materials and Textures

  • Material Editor
  • Material Instances
  • Creating various PBR materials (metal, wood, concrete, glass, plastic, water, etc.)
  • Material Functions

Unreal Engine Animation

  • Level Sequence
  • Keyframe animation
  • Physics and dynamics

Unreal Engine Rendering and Animation Production

  • High-resolution image rendering
  • Animated video rendering

Unreal Engine Interactivity

  • Introduction to Blueprints
  • Compiling an interactive project


D5 Training: Architectural Visualization Course

Introduction to D5 Training

  • D5 interface and navigation
  • Object manipulation in D5
  • Project import (Revit, SketchUp, 3ds Max)
  • Terrain

Materials and Textures in D5

  • Material application
  • Specific materials

Lighting in D5

  • Different types of lighting and their application
  • Sunlight study

Rendering in D5

  • Camera settings and manipulation
  • Still image rendering
  • Animated sequence production
  • D5 post-production effects


Lumion Training: Architectural Visualization Course

Introduction to Lumion Training

  • Lumion interface and navigation
  • Object manipulation in Lumion
  • Project import (Revit, SketchUp, 3ds Max)
  • Terrain

Materials and Textures in Lumion

  • Material application
  • Specific materials

Lighting in Lumion

  • Different types of lighting and their application
  • Sunlight study

Rendering in Lumion

  • Camera settings and manipulation
  • Still image rendering
  • Animated sequence production
  • Post-production effects

Conclusion of the Lumion Training



Twinmotion Training: Architectural Visualization Course

Introduction to Twinmotion Training

  • Twinmotion interface and navigation
  • Project import (Revit, SketchUp, 3ds Max)

Materials and Textures in Twinmotion

  • Material application
  • Specific materials

Vegetation, Terrain and Landscaping in Twinmotion

  • Terrain sculpting
  • Terrain from predefined sources
  • Scatter tools
  • Grass, trees

Object Libraries and External Source Import in Twinmotion

  • Library asset management and manipulation
  • Importing external content
  • User library
  • Lights
  • Characters and vehicles
  • Animator

Rendering in Twinmotion

  • Camera settings and manipulation
  • Still image rendering
  • “Phased” rendering
  • Animated sequence production
  • Post-production


Photoshop & InDesign Course – Graphic Design Skills for Print & Web

Adobe Photoshop Training – Professional Essentials

Introduction to the Adobe Photoshop Course

This course is designed for professionals looking to master the core features of Adobe Photoshop in a visual communication, design, or marketing context. It provides the skills needed to create high-quality visuals aligned with corporate standards.

Interface and Workspace

  • Discover the workspace, tools, and control panel
  • Create and save custom workspaces

Color Management and Color Modes

  • Understand color modes (RGB, CMYK, etc.)
  • Use color palettes, swatches, and gradient editor

Drawing Tools

  • Work with pencil, brush, airbrush, and eraser tools
  • Use paint bucket, gradients, and the gradient editor

Selection Tools

  • Use move and selection tools (lasso, magic wand, quick selection)
  • Copy, move, delete, and manage selections

Text and Typography

  • Create, format, and edit text
  • Manage text blocks, character and paragraph styles, inline or area text
  • Convert text into vector images

Layers, Masks, and Effects

  • Understand layer logic and organize your project
  • Manage layer groups and fill layers
  • Create vector masks to isolate elements

Adobe InDesign Training – Professional Layout & Publishing

Introduction to the Adobe InDesign Course

This course is intended for professionals looking to master layout and publishing using Adobe InDesign. It covers all essential features for creating print and digital documents: brochures, reports, magazines, product sheets, and more.

Interface and Document Setup

  • Create a new professional document
  • Explore tool panels and customize the workspace

Managing Text Frames

  • Manipulate and format text frames
  • Link frames, manage multi-column layouts and text balance

Guides and Alignment

  • Use layout grids and smart guides
  • Align, rotate, scale, and position elements precisely

Paragraphs and Styles

  • Advanced paragraph management and typographic styles
  • Type on a path, control hyphenation, and apply fine-tuning

Working with Tables

  • Insert or import tables from Word or Excel
  • Format cells, rows, and columns professionally

Working with Images

  • Import, crop, and cut out images
  • Use the Links panel, Adobe Bridge, and Mini Bridge
  • Apply basic text wrapping around images

Colors, Swatches, and Print Preparation

  • Create and manage colors, gradients, and swatch libraries
  • Preview CMYK separations and prepare for print production

Preflight and Export

  • Preflight checks, font and image verification
  • Create a package folder, export to print and digital PDF formats
  • Manage print presets and export to other formats


Kofax Power PDF Training – Create, Edit & Manage PDF Documents

Introduction to the Kofax Power PDF Training

This training program introduces you to all the key features of Kofax Power PDF — a powerful and complete solution for creating, editing, organizing, and sharing professional PDF documents. With a practical, step-by-step approach, you’ll quickly become proficient in using the software for all your PDF needs.

Getting Started with the User Interface

  • Overview of the interface: tabs, toolbars, and workspace layout
  • Seamless navigation through PDF documents
  • Customizing the display and user preferences
  • Using navigation and print tools efficiently

Creating PDF Documents with Kofax Power PDF

  • Generating PDFs from other software (Word, Excel, images, etc.)
  • Converting text or image files into PDF format
  • Copying and pasting elements from the clipboard
  • Exporting content to RTF or image formats

Editing and Enhancing PDF Content

  • Editing existing text and inserting new text blocks
  • Managing graphics and adding images to your documents

Structuring and Navigating Your PDFs

  • Using thumbnails for fast document navigation
  • Creating bookmarks, internal/external links, and interactive buttons
  • Organizing content into articles for guided reading experiences

Advanced Page Management

  • Crop, rotate, and renumber pages
  • Insert, move, duplicate, extract, or delete pages
  • Merge multiple documents into one

Adding and Managing Comments

  • Using the comments panel efficiently
  • Adding annotations, proofreading marks, and collaborative notes
  • Sorting, reviewing, and exporting comments

Customizing the User Environment

  • Adapting the display to your workflow preferences
  • Setting up comments and annotation preferences
  • Enabling full-screen mode for enhanced focus
  • Defining default document launch properties
  • Configuring grid lines and visual guides

Conclusion of the Kofax Power PDF Training

By the end of this course, you will be able to use Kofax Power PDF professionally, taking full advantage of its capabilities to create structured, interactive, and secure PDF files. A must-have skill for anyone looking to optimize digital document workflows and improve productivity.



Nitro PDF Forms Training – Build and Secure Professional Interactive PDFs

Introduction to the Nitro PDF Training

This hands-on training program on Nitro PDF teaches you how to create, customize, and secure interactive PDF forms. Ideal for professionals looking to streamline information collection, automate administrative tasks, and protect sensitive digital documents.

Build Interactive Forms with Nitro PDF

  • Identify the key components of a professional-grade PDF form
  • Add and format text fields with precision
  • Apply field validation rules for accurate data entry
  • Use alignment grids to ensure visual consistency
  • Insert checkboxes, dropdown lists, and radio buttons
  • Create dynamic calculated fields (e.g., totals, percentages)
  • Add a reset button to clear form entries instantly
  • Define a logical tab order for an improved user experience

Integrate Digital Signatures

  • Select and configure a secure digital signature manager
  • Set password options and define permission levels
  • Insert a personalized image signature
  • Apply and manage signatures across multiple document types

Form Protection and Document Security

  • Use redaction tools to hide confidential information
  • Set up layered password protection for form access
  • Manage permissions for viewing, editing, and printing

Optical Character Recognition (OCR)

  • Enable OCR to recognize text in scanned documents
  • Configure OCR properties for optimal text extraction
  • Use intelligent search tools within your PDFs

Customize the User Experience

  • Adjust display preferences for reading and editing modes
  • Configure annotation and comment settings
  • Activate and fine-tune full-screen viewing mode
  • Set default document opening properties
  • Manage visual layout with grids, guides, and snap settings